A first of its kind in Australia
There are about 380,000 South Asian women in Australia and yet, there is 0 media that caters to our interests. That's precisely why South Asian Today, Australia's first media organisation for South Asian women and non-binary folks, was launched in April 2020.
Now, South Asian Today wants to take another step and open an online store where South Asian artists occupy 100% of the space. We want South Asian artists to be in charge of their narratives, work and voice and we want it to be acknowledged, celebrated and shared.
But there’s a problem
People consume South Asian art - they don't support it. And that's a big problem.
South Asians are one of the largest ethnic groups in Australia and yet designs and art around the community continues to be whitewashed and problematic. We want you to buy South Asian art, made by South Asians and from South Asians.
And to do that, we need your monetary support.
Here’s what we’re doing about it
We are opening an online store where our South Asian designers can sell their artworks in the form of prints and bags. We would like to support the artists and we will take care of the printing, shipping and other logistics by opening a democratic market place. Our designers are from diverse backgrounds, cultures and countries and are distinct in their styles.
This e-commerce will help generate a micro-economy and South Asian designers from different countries can have the opportunity to share their work and be respected with wages. Our main aim is to ensure the artists have a platform to reach a wider audience and be financially supported for their work. It is really difficult for artists, and especially artists of colour, to monetize their work. As a media organisation for the South Asian community, we would love to provide an opportunity that can help South Asian artists reach more people and generate an income.
You can join us!
We are raising $4000 to kickstart the project. The money will be used in printing artworks, shipping, promotion and marketing. Your contribution will help us set up Australia's first online store for and by South Asian women and non-binary artists.
And here are some amazing perks for supporting us that you can’t live without
Donations of $100 and above will be acknowledged with a free print from South Asian Today as a warm thank you for believing in us and sharing our dream.
All donations can be made here. If you're unable to donate, please share about our fundraiser so we can reach people who can!